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Friday, November 14, 2014

Sony Store_Downtown Macon



Sony Store/471 Studio Lofts (2014)
Macon, Georgia, U.S.A.
Commercial, Retail, Electronics, Renovation, Studio Space

Sony Store, It's not a new prototype. There are Sony Retail stores similar to Apple Stores and/or Microsoft Stores that you see in malls etc. I had an idea to design a new Sony Store, and since this was just an electronic retail company, I decided to place it in an already made, but newly renovated, building. I chose downtown because I believe that the city of Macon can become more modernized or upgraded, but not too much. There is an existing building among 471-477 Third Street (which sits in front of renovated Dannenberg Lofts). I decided to take that enormous space and renovated into a Sony Store, using the space next to it as a front entrance towards 471 Studio Lofts, A studio-office rental level which sits above the Sony Store. I originally planned on placing the Sony store in this Mercer-owned building on Martin Luther King Boulevard in front of the 'Capricorn' Building (where Nicolae Trifuarch) designed this upcoming Music Amphitheater, however, the building looked as though it was a perfect attraction so I decided to leave it alone. It took almost an hour to find an existing building in Downtown Macon, until I went to the space on Third Street near Prince and Dunlap Park and decided to take a stab at it. 
 When I say this is the Sony Store, I mean the brand Sony. Therefore, I'm talking about PS4's, Sony Gadgets, Sony Animated Pictures, and also the cities newest Downtown electronic store. 
 Also note, I did the inside as well. I originally planned to just design the inside or give the inside more attention then the outside, but when I was near the current space on Third Street, I decided to just design a renovated version of the Front and the Left half of the exterior building. I did NOT, on the other hand, place any products in the store. I just placed televisions, lighting, and the large screen (that somewhat Microsoft store has). The point is that since most of the outside has already existed but just refurbished, I decided to just do the interior, too.
This is the second project I published on Ammons Renderings where I did the inside of a building. Chicago Bowling Alley 'People Eating Salt' being the first.  



Here is the Thea Rendering of both the exterior and interior of the Sony Store. The glass-like translucent material inside does make the store look more appealing, and the lighting as well. This was the first shot I published of an inside view with Thea Rendering. Like I put out before, This is just an empty view of it, it has no products. 



The above two pictures are just the outside and the inside views of parts of the building. If you still don't get it, then I published an X-Ray portrait below. The 471 Studio Loft could vary easily, so I left it for now. But, As you can see, It's a little easier to get the message on what the Sony store was to look like if it was real. This is not an enormous emporium, but just a simple store like Microsoft, Apple, and/or The Source and stores of that nature.   


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